Living strikes gold at the 27th Annual FCS Portfolio Awards 24 September 2021

At last night’s prestigious 27th Annual FCS Portfolio Awards ceremony at the Ziegfeld Ballroom in New York, Living clients’ CFA Institute and Dianomi, and our own Living Ratings were all named as winners.

Presented by the Financial Communications Society, these awards honour creative excellence in financial marketing and communications and this year saw a record number of entries from more than 105 companies and the fiercest competition to date.

CFA Institute’s highly effective organic social media campaign for CEO and President Margaret Franklin struck Gold, while Dianomi’s engaging and stand-out visual identity picked up two more Gold awards. Our own in-house creative and marketing work for the Living Ratings of Asset Managers 2020 report was also awarded a Bronze to cap off a highly successful evening.

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TLT: a world of difference in law 16 September 2021

Beginning its third decade as a different kind of law firm, one that pushes boundaries with new ways of working and thinking, TLT is today a top 50 UK law firm and moving up the rankings. From its original office in Bristol, TLT has expanded across the UK, now employing over 1,200 people across its offices in London, Manchester, Glasgow, Edinburgh and Belfast, and with a growing international offer.

But the firm felt that its  brand – its messaging, positioning, and visual identity – did not support the firm’s ambitious strategy or explain why clients and employees were choosing to work with TLT in increasing number. It was time for a refresh to help it stand out in a crowded and competitive field.

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Rolling a six! 25 August 2021

Living clients Hausfeld and Partners have been shortlisted an incredible six times in the prestigious Transform Awards North America 2021.

The past year has been both a disruptive and creative time for so many brands and companies, so it’s no surprise to see that the Transform competition has seen an increase in the amount and calibre of entries. To be shortlisted six times is fantastic testament to our clients' belief in creating cut-through brands.

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The power of one, amplified 03 August 2021

The Broadridge Communications Cloud℠ is a powerful digital communications platform that allows firms to create, deliver and manage omni-channel communication and customer engagement efficiently – and all in one place. Backed by Broadridge’s trusted client service, it provides clients with flexibility and choice, while keeping their valuable data safe and compliant.

The marketing team at Broadridge turned to Living to help them communicate these benefits through an integrated campaign targeted at prospects in the U.S. The campaign needed to focus on the guiding principle that their single platform helps clients along their journey from print to digital communications.

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Living Ratings of the UK's professional services firms 2021. Our full report on the Top 50 29 July 2021

We have today launched the full report of our 30th edition of Living Ratings, where we’ve rated and ranked the brand and digital intelligence of the UK’S leading professional services firms, evaluating more than 100 criteria to ascertain who’s the best of the best and who makes up the rest.

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Change It Forward: enhancing thought leadership through film 26 July 2021

Living client CFA Institute (CFAI) came to us with a new challenge to expand the impact of their executive communications, using film to enhance their thought leadership. As the leading global non-profit association for investment professionals, CFAI wanted to create a film series focused on leadership. The films would spotlight interviews between Lutfey Siddiqi and various guests who had effected significant change in the organisations they’ve led.

Lutfey was new to CFAI, joining in January 2021, to serve as a member of the Executive Leadership team and Managing Director responsible for Global Regions and Society Relations. Based in Singapore and London, he is also a Visiting Professor-in-Practice at the London School of Economics Centre for International Studies. Lutfey brought a true worldview to the project, with the ambition of moderating leadership conversations that would reach and inspire emerging and incumbent leaders around the world.

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