Viva la revolution! Living Ratings of law firms 2024
09 April 2024
Today sees the launch of Living Ratings of law firms 2024 – our industry-leading research report that analyses the brand and digital intelligence of the world’s leading firms.
Over 250 industry and marketing professionals joined us for our live virtual kick-off event, which featured Duncan Shaw, Living’s Chief Creative Officer, who presented the data-driven research findings of Living's 36th Ratings report.
Duncan shared the 2024 statistics and trends, then revealed who made the 'Top 20' law firms, highlighting each firm's strengths across its digital footprint. Best practice examples of law firms that are producing market-leading content and utilising enhanced functionality were also highlighted.
Once again, our team has scrutinised over 10,000 data points across the global top 100 firms and the 2024 data shows, for the first time in five years, an upward trend in brand and digital intelligence across the sector.
Insight from industry leaders
The session then turned to a panel discussion moderated by Kate Shaw, Living’s CEO, and featuring three law firm marketing and digital experts. This included Vanessa Montero from Hogan Lovells, Michelle Woodyear of Mount Insights, and Mikkel Keller Stubkjær from Novicell who discussed the quiet revolution going on in the sector.
The 'Top 20'
This year's leaders and their scores:
1. Hogan Lovells. 83.08%
2. Akin 83.00%
3. Eversheds Sutherland. 82.08%
4. Mayer Brown. 77.75%
5. DLA Piper. 74.17%
6. Husch Blackwell. 73.92%
7. White & Case. 73.83%
8. Bird & Bird. 72.83%
9. Pinsent Masons. 71.92%
10. Covington. 71.75%
11. Sidley Austin. 71.67%
12. Ashurst. 69.58%
13. Simmons & Simmons. 69.33%
14. Slaughter & May. 67.42%
15. Freshfields. 67.33%
16. CMS. 67.25%
17. Fenwick 67.08%
18. Goodwin. 66.92%
19. BCLP. 66.42%
20. Allen & Overy. 66.08%
The full Living Ratings of law firms report, which details the scores and rankings of all 100 firms, will be published in May 2024.
Want to know more?
If you would like to discuss where your firm has ranked and the analysis behind your Rating's score, please contact Mark Stephenson.