Covington is a global AMLaw 50 firm with over 1,300 lawyers in 13 offices. They turned to our team and their web development partners RDA to work in collaboration and create an online experience that would allow them to showcase their litigation, investigations, and corporate practices, with a deep knowledge of policy and policymakers as one of the world’s leading regulatory practices.
Furthermore, the same collaborative culture at the heart of Covington enables the firm to create novel solutions for their clients’ most complex problems and deliver commercially viable advice of the highest quality.
Following a content audit of the existing site, we set about challenging the UX to ensure the updated site would become a truly personalised web experience for Covington’s audiences. Working in partnership with the in-house design team and RDA, we undertook a meticulous wireframing process. With a robust strategy to work from, we also refreshed Covington' brand and then applied it to the interface designs ready for handover to the web developers.
The result is an award-winning dynamic experience that is driven by personalised content that communicates Covington’s story more effectively, with increased visibility of their industry-leading content. It is helping to create a digital-first experience to better reach their target markets.
Find out more about our digital research, information architecture, user experience and interface design work for Covington.
If you would like to know more about how we can bring your brand to life online, please contact Duncan Shaw in New York, Greg Hobden in London or Gigi Yung in Hong Kong.