Rewarding data with insight

Our interactive and intuitive digital experience, that helps demystify and simplify complex investment strategies, won Golds for:

• Best investor-targeted use of data
• Best use or visualisation of data from the financial services sector.

Data is meaningless without insight

Greg Hobden, Living’s Chief Client Officer, also took to the stage at the DataComms conference that preceded the awards, to share the story of how we tackled the challenge from a strategic and tactical perspective.

Using our deep sector knowledge and by asking the right questions, we transformed complex financial spreadsheets into an award-winning data experience that educates and informs internal and external target audiences alike. Find out more about how we solved this challenge.

What is a target date fund?

A target date fund is a complex class of mutual funds or ETFs that periodically rebalances its asset allocation to optimise risk and returns for a predetermined time frame. SSGA offers index-based target date funds that apply a ‘finer lens’ to the selection of asset classes, delivering a disciplined approach to help mitigate the risks investors face along their savings journey.

How we can help

If you would like to know how we can bring your data to life so that it shines through the communications fog, please contact Duncan Shaw in New York, Greg Hobden in London or Gigi Yung in Hong Kong.

About the DataComms Awards

The DataComms Awards recognises the use of data in corporate communications and by corporate communicators. With a vast selection of categories to choose from, DataComms Awards celebrates a plethora of ways data is being communicated, visualised and used in corporate communications.